Reducing Your PPC Ad Budget While Increasing Your Pay Per Click ROI.

by Jim E. on August 5, 2011

A new study reveals that as a whole, the US economy is still trending down, but one area of business is showing signs of growth over these trouble times. Surprisingly the billion dollar Pay Per Click industry continues to increase at a rate of 23% per year. Budgets from new advertisers continue to come in [...]

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Reducing Your PPC Ad Budget While Increasing Your Pay Per Click ROI.

by Jim E. on August 5, 2011

A new study reveals that as a whole, the US economy is still trending down, but one area of business is showing signs of growth over these trouble times. Surprisingly the billion dollar Pay Per Click industry continues to increase at a rate of 23% per year. Budgets from new advertisers continue to come in [...]

{ Comments on this entry are closed }

Learn SEO Directly from Google: Video Matt Cutts

August 1, 2011

Learn SEO directly from Google presented Matt Cutts who joined Google as a software engineer in January 2000 and is currently the head of Google’s Webspam team. Below is a summary of what is presented in the video. Tech Talks – Matt Cutts, Greg Grothaus, Evan Roseman Video includes website’s being reviewed by the experts [...]

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Build Your Traffic by Creating Unique, Quality Web Content

July 29, 2011

What is considered quality web content? Of course this varies on opinion, but for the most part the gage on quality content could include factors like “what the content is intended for” or “how it benefits the writer’s intended audience”. If someone has thousands of subscribers or followers then there is usually some value to [...]

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Local Search Ranking How Google Ranks Local Information

July 27, 2011

If you utilize Google Analytics for your website tracking stats, you may have recently noticed a trend growing in that more and more users are using their mobile phones to access your website. If you would like to view your mobile access stats, take a look into the “Mobile Devices” Section in your Analytics account. [...]

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Link Building Strategies: Make it Low Cost, Easy and Effective

July 23, 2011

When Link building started, it was merely a way for Webmasters to show their appreciation for other website’s subject content or value. Progressively link building turned into more of a voting or favor type system where a webmaster would put a link from their website to another website in return for a link back this [...]

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Using Youtube to Increase Your Google Search Results Rankings

July 22, 2011

I have recently noticed more Youtube video results ranking high into Google’s top page SERPs. Now that Google seems to have found a way to monetizes their youtube channel, I suspect that we will be seeing more video results finding its way to the top of Google search. This might be an effective SEO Optimization [...]

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Website Analytics – Do You know Where Your Web Visitors Come From?

July 18, 2011

If you own a website, you probably put some thought, time and effort into the design and content of your site or you could have hired a so called expert web design firm to creating a package for you. Most website owners make the mistake of providing the content and design they think that is [...]

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Driving Quality, Targeted Visitors to Your Website

July 16, 2011

When we interview our clients for their initial SEO web promotion consultation, we definitely see a pattern developing in what their leading reason is for seeking our help for their site. Almost all express a desire to increase the number of visitors to their website, that’s a given but whats most interesting is that they [...]

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Pay Per Click Ad Writing Closing the Sale

July 14, 2011

After years of tracking conversion rates and ROI on keyword text ads advertising specifically Google Adwords we have to the realization on why some ads just perform better than others. One of the biggest factor in raising your clickthrough rate is a call to action tagline usually at the end of the ad. I have [...]

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